Showing posts with label google analytics. Show all posts
Showing posts with label google analytics. Show all posts

Tuesday, January 19, 2010

Track PPC Success with Analytics Stats

Analyzing Web Analytics data from a PPC Perspective


Few major best practices to analyze the online analytics data for your SEM success;

  • Overall site traffic & traffic trends

  • Average rank for a keyword

  • Traffic associated with the rank

  • Number of pages pulling in unique visitors

  • Pages which pull in the most traffic

  • How each of those data points relates to your business


Want to see how much traffic your site is compared to a competing website?

Compete.com is one of those many sites, which helps to quickly compare website traffic profiles against each other. Even you can include few features of Compete.com

Tuesday, January 12, 2010

Link Tagging: Generating Tagged Destination URLs

Generating Tagged Destination URLs for Google Analytics


To manage link tagging effort, find a tool in Google Spreadsheets that automatically generates tagged destination URLs. All you need to do is fill in the values for the Google Analytics tracking variables and a built-in formula does the rest.