Showing posts with label ppc. Show all posts
Showing posts with label ppc. Show all posts

Thursday, February 25, 2010

Best Links Page updated with Informative Links

Hello Viewer,

I've just updated my BEST LINKS page with very informative links related to "Everything Online Marketing". It's similar to as the guys at Google says, "It's all about Organising the World's Information".

I love all of my posts equally, but I feel that these special post links are my most helpful, original and thought-provoking in the PAST and continuinig to be in the PRESENT and hope to be the same in FUTURE too.

I expect the viewers will also appreciate my efforts, and check to explore those interesting and problem solving links to be used in their day to day work and research.

IT TAKES A CLICK TO LINK!!

Tuesday, February 2, 2010

Simple Queries for Branded Campaigns

Few of the questions to be asked before starting up BRAND campaigns;

1) Why are you doing the brand campaign?

2) Figuring out the purpose of your brand campaign?

Then, most common outcomes associated with Brand campaigns & why to measure online?

1) To attract new customers ( Analyze through New vs Returning visitors in analytics stats)

2) To share business value proposition or the USPs of your Brand ( Analyse through Visitors Loyalty or Recency in analytics stats)

3) To impress users about your uniqueness & increase your conversion goal (Analyze your goal value details in analytics stats)

4) To overcome your competitors through Share of Voice knowledge (Compare your metrics with the competitors and point out your strength & weakness)

Conclusion:

More than What, try finding out Why!!